“While most agents compete for the 5% of homeowners who might sell this year, probate agents quietly dominate the 67% who must sell.”

⚡ 0) The Big Picture: Why Probate Real Estate Matters

Probate = Inventory + Motivation + Certainty

Probate is the court-supervised process of settling a deceased person’s estate.

It almost always involves selling real estate — the estate’s biggest asset.

Key facts:

• ⏱️ Typical timeline: 9–18 months (so properties must sell fast)
• 💸 Probate costs: 3–7% of estate value, driving PRs to liquidate
• 👵 Aging population: 14% of Americans 65+ — trillions in estate assets coming to market
• 📈 Only 33% of Americans have an estate plan → 67% of properties go through probate

💰 The Great Wealth Transfer: $84.4 trillion will change hands by 2045,

and $72 trillion of that includes property sales.

Probate listings = next decade’s listing gold rush.

👥 1) Who’s Involved

• Decedent: Person who passed away
• Estate: All assets + debts
• PR (Personal Representative): Executor/Administrator → Your main contact
• Attorney: Handles legal filings, potential referral partner
• Heirs/Beneficiaries: Recipients of estate assets

PRs are often 50–70-year-old adult managing estates.

They are overwhelmed and time-poor, looking for a trustworthy expert.